Blog – Bidscape

IDEAL AD PLACEMENT TO BOOST YOUR ADSENSE REVENUE [2023]

Posted on May 23, 2023May 23, 2023

Are you looking to maximize your AdSense revenue without violating Google’s guidelines? Understanding the optimal number of AdSense ads to include on a page is crucial. In this article, we’ll provide you with 5 key strategies to help you determine the ideal ad placement and density based on your content, layout, and user experience. Outdated […]

HOW TO MONETIZE A SPORTS WEBSITE? [2023]

Posted on May 22, 2023May 22, 2023No Comments

Sports news and sports teams are one of the most popular searches on Google, which means a great opportunity for publishers from that niche to make more money. If you do not want to spend thousands of dollars for AdOps specialists to maximize your revenue, you are in a right place. Here is all you […]

Ad tech is already complex. Why introduce more complexity?

Posted on January 26, 2022January 26, 2022

Today’s ad platforms have evolved greatly from those of a decade ago and have gained much complexity. GDPR, CMP, Header Bidding, ad-blockers, timeouts, viewability. Gone are the days of simple AdSense or AdManager implementations that required less than 10 lines of JavaScript code and a single report to keep up to date on impressions and […]

Bidscape, Innovative Ad Revenue Optimization Platform

Posted on December 28, 2020December 28, 2020No Comments

Prebid, the industry’s open source header-bidding wrapper, is not easy to implement and configure. Publishers have to constantly update code, fiddle with it to make sure it works with all of their supply-side platforms, create default settings and timeouts and then test that the whole shebang is functioning properly. While that’s doable for a large […]